By Newscript News Network
August 20,2025
Coffee exporter CCL Products has taken a significant step towards greening its operations by acquiring a 26% equity stake in Mukkonda Renewables for ₹9.57 crore. The deal secures access to 7.9 MW of solar and wind capacity under a group captive model, ensuring both reliable energy supply and reduced carbon footprint.
“This move ensures long-term energy cost savings while aligning our global brand with sustainability,” a CCL Products spokesperson said. With coffee demand surging across Europe and North America, global buyers are increasingly pressing exporters to demonstrate climate responsibility in their supply chains.
India’s captive renewable model allows industrial consumers to directly own stakes in renewable assets and secure fixed power at lower rates than grid tariffs. Analysts note that industrial decarbonisation has emerged as one of the fastest-growing segments in India’s clean energy sector. “Captive RE projects allow companies to hedge against volatile fossil fuel costs while meeting ESG goals,” said an analyst at CLSA.
The acquisition positions CCL as one of the first Indian FMCG-linked exporters to embed renewable energy directly into its operations. The company has already been investing in energy-efficient roasting plants and packaging innovations.
Industry experts say this trend could soon become mainstream, with large exporters across textiles, tea and chemicals also eyeing group captive models. For India, it represents a bottom-up transition, where industrial buyers accelerate decarbonisation parallel to government-led capacity additions.